A family-owned company since its auspicious conception in the 1920s, APT had its beginnings when Bill McGeary built a bus body on a tray truck after a tram strike affected the city of Melbourne. Through Bill's son ,Geoff, APT pioneered Australia's dynamic travel industry in the 1960s and 70s via a diverse range of modes. Such innovation continues to thrive within the APT Group today, now a multi-brand business with an extensive global portfolio of touring and cruising products still owned and controlled by the McGeary family.
| Find out what makes the APT Group one of Australia's most successful travel companies | |
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![]() | APT's Past and Present - over 80 years Australian and family owned. |
![]() | The APT Group - Global Vision - bringing you the best of the world with all the companies of the Group. |
![]() | The Companies of the APT Group - offering a world of travel experiences. See the diverse ways we can show you the world: luxury cruising, 4WD adventures, small group touring and more. |
![]() | Responsible Tourism - we are fully committed to ecologically sustainable tourism. |
![]() | APT Conservation Fund - see the wildlife and humanitarian projects APT is proud to contribute to. |
![]() | Our Philosophy - What Makes Us Different? We pride ourselves on being the premier touring company. |
| Victorian Bushfire Appeal 2009 - As a Victorian based international travel company, we were deeply shocked and saddened by the tragedies of the fatal bushfires of February this year. Find out what we did to assist the victims and support crew here. | |
![]() | Careers in Travel - Find out more about the wide range of travel industry employment opportunities we have on offer. |
![]() | Peace of Mind Guarantee - We have established our Peace of Mind Guarantee to reassure our travelling clients. |
APT Group - Past and Present
Now, with a third generation of the family contributing to the APT Group's success, the benefits of the company's family-style culture are increasingly apparent. While vigorously pursuing a global vision, the unwavering focus is on delivering a life-enriching and memorable holiday experience for each and every individual.
2007 marked APT's 80th anniversary. Such longevity in a competitive environment, coupled with a proven ability to meet the shifting expectations of the modern holidaymaker, is testament to the pioneering spirit upon which the company was founded, and upon which it continues to operate and flourish today.
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The APT Group - Global Vision
The APT Group recently embarked on a program of international growth, with the objective of positioning the company as a truly global tour and cruise operator and one of the world's leading travel companies. In doing so, the company has embraced an efficient, goal-oriented business that nurtures and develops a culture of exceptional performance.We will continue to expand on our present commitment to touring in regions that include Europe, Scandinavia, the Americas and Asia.
As the number one tour operator in Australia and New Zealand, the company is committed to the continuation of its role as a fully integrated travel business by owning and operating its touring and cruising operations.
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* Our Philosophy
The McGeary family started APT based on a personal dream to offer unique and luxurious holidays to travellers who have a spirit of adventure and discovery.
82 Years Australian Family Owned
The essence of APT started in Australia in 1927 by Bill McGeary, and is still owned and run by the McGeary family, including the third generation, Rob and Lou.
Fully Inclusive Holidays and Guaranteed Prices
All our prices are fully inclusive and guaranteed, so you'll know exactly where you stand.
APT Cultural Touring Experiences
With APT, we have a great mix of cultural touring experiences so you can discover the local culture first-hand.
APT's Awards - Travel Industry Recognition
APT is proud to be consistently the most awarded touring company in Australia but what gives us greatest pleasure is the 98% satisfaction rating from APT travellers.
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